Sales Tips
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Creating a Unique Selling Proposition and Why You Need One
When you make a sales call, what do you think will be the one thing that convinces your prospect to purchase an insurance policy from you rather than the next guy? No, it’s not going to be that … more
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7 Habits of Highly Effective Insurance Agents
Whether you're new to the job or a veteran sales person at an insurance agency, one thing's for sure: You never can have enough tools in the toolbox.Sales is a tough business. First and foremost, it … more
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10 Ways to Start a Great Sales Conversation
Successful agents understand that when contacting insurance leads, talk is cheap but conversations are priceless. The catch is how to start a conversation. Perhaps it is true that the “art of … more
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Lead Nurturing Tips that Convert Customers
From the first time you connect with a prospect to the time you close the sale, the right lead nurturing techniques are vital to sales success. A great prospect nurturing process takes into … more
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Informed Customers Lead to More Sales
Providing clear, high quality information is one of the best ways of creating trust with clients. There is a huge difference between word and figure-stuffed websites and great content that educates. … more
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Customer Service Tips that Generate Referrals
Insurance prospects fuel the future success of insurance agencies and an amazing way to target prospects is to build up a referral program with your existing customers. To get there, agents need to … more
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Top 10 Customer Service Misses and How to Fix Them
Is the customer always right? Perhaps not, but keeping customers happy means always providing the best service regardless of who is right or wrong. Recognizing and then fixing common customer service … more
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How to Write and Deliver the Perfect Elevator Pitch
Legend has it that the “elevator pitch” comes from the golden days of Hollywood. Young directors vied for elevator space with studio heads, hoping to sell them on their movie idea before … more
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The Truth About Your Customer Experience
According to a 2013 study by Capgemini, a global financial consulting firm, only 30 percent of insurance customers reported having a positive customer experience, which is one of the lowest rates … more
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How to Determine and Analyze Customer Touch Points
Over the past few years, research has shown that a positive customer experience plays a decisive role in the financial success of a company — witness the proliferation of consumer … more